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Fancurve ink partnership deal with Premier League giants Everton
- Everton & Fancurve announce ground-breaking deal
- Fancurve to produce digitally-wearable shirts for Toffees fans
Premier League side Everton have signed a ‘ground-breaking’ deal with Blockchain-enabled digital sports fashion platform, Fancurve.
As part of the deal, Fancurve will produce digitally-wearable shirts for Toffees supporters that will be sold through the company’s official website.
The group have already signed deals with Spanish La Liga side Real Betis and Italian Serie A outfit Bologna.
“We are proud to be partnering with such a renowned Premier League club as Everton, with its fanatical fanbase and rich history,” said Chris Cook, the SVP partnerships at Fancurve.
“Here at Fancurve, we’re focused on updating the meaning of sports fandom for today’s digital world and redefining what it will become in the future.
“We are striving to be the largest and most innovative digital wearables platform for sports fans across the globe, and we see this partnership as one that can help Everton and its community grow, as we explore web3 football fandom together.”
“We’re really pleased to welcome Fancurve to our growing partnership portfolio and are excited by the innovative opportunities that this partnership will present for the Club and our supporters,” added Richard Kenyon, Everton's chief commercial and communications officer.
“I’d like to thank our Partnership team for their work in securing this deal and Chris and his colleagues at Fancurve for choosing Everton to partner with on what I am sure will be an exciting journey.”
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